War Paint for Men
Black Friday ‘23
For Black Friday 2023, War Paint needed visuals that didn’t just grab attention, they had to drive performance. The goal: make November their biggest month ever. We partnered closely with their internal team to develop bold, high-impact imagery and animations tailored for paid ads and product drops.
The result supported their most successful sales period to date, proving how strong creative can directly impact performance when aligned with strategy.
Be BOld
The Be Bold animation was a standout element of the campaign, crafted to feel punchy and refined, echoing the bold contrast of Black Friday while staying true to War Paint’s brand. Designed to stop the scroll and hold attention, it became a key asset in driving the campaign’s overall success.
